By Anand Chandrasekaran, Senior Director, Product Management
We’re thrilled to announce that we’ve partnered with Yelp.
Now when you use Yahoo Search to look up a local business in the U.S. on your smartphone, tablet, or PC, you’ll see user reviews, business information, and star ratings from Yelp. We’ve also added a new photo viewing experience to show high-quality photos from Yelp, other partners, and the businesses themselves.
At Yahoo, we’re always looking to build great partnerships to provide a richer experience for our users. That’s why we’re especially fired up to add trusted user content from Yelp, bringing more business listings, more photos, and more reviews to the recently-refreshed Local Search and Yahoo Maps experiences. With information and photos for retail chains, mom and pop shops, spas, doctors and hospitals, restaurants, and more, Yelp is a welcome addition to our roster of local content partners.
What’s going to be the top holiday blockbuster this season? Based on searches over the past week on Yahoo, the top film movie goers want to see is [american hustle], followed by [anchorman 2], [frozen], [the secret life of walter mitty], [the hobbit], and [the hunger games].
Looks like a lot of you are anticipating movies that open on Christmas Day, like Meryl Streep & Julia Roberts’ newest flick [august osage county] which is spiking 199% over the past week on Yahoo.
Nothing puts us in the holiday mood more than a good ole karaoke sesh (Mariah’s “All I Want For Christmas,” anyone?). This season, you might be thinking of giving the gift of song as searches for [karaoke machine] spike by 2492% this month on Yahoo.
Which songs will you be singing on your new machines? Your top searched karaoke songs include: [wrecking ball karaoke], [roar karaoke], [jingle bells karaoke], [hallelujah karaoke], [just give me a reason karaoke], and of course — [all I want for christmas is you karaoke].
And a special shout out to you serenaders in Texas, California, Ohio, Florida and Illinois — you’re amongst the top states searching for karaoke!
Christmas is just around the corner, and Yahoo users are getting into the holiday spirit as searches for [santa tracker 2013] are spiking 2974% this week! You must be searching with your little ones, as searches for [santa claus phone number] and [is santa claus real] are spiking off the charts this month.
What kind of cookies will you be putting out for Mr. Claus? You’re searching for a different kind of Christmas treat this year, as the highest spiking cookie this month on Yahoo is [cake mix cookies] (up 1023%), with [oatmeal chocolate chip cookies] following at 927%. Other top searched cookies on Yahoo ranked in order over the last 30 days are [peanut butter cookies], [chocolate chip cookies], [no bake cookies], [sugar cookies], and [pumpkin cookies]. Ho ho ho!
90s comeback alert – flannel is back! Over the past month, Yahoo users are getting cozy with their flannel as [flannel shirts] are spiking 733% and searches for [flannel lined jeans] are spiking off the charts. You’re also incorporating flannel into your home decor, as searches for [flannel sheets] are up 350%!
Surprisingly, searches for [flannel shirts] are 9x more than they were this time last year, showing you have a renewed interest in the print. Top flannel searches spiking this month include [flannel nightgowns], [flannel duvet covers], [pink flannel shirts for women], [flannel fabric with dragonflies] and [flannel lined leggings].
The glitz of the holiday season has arrived as [glitter] is spiking off the charts on Yahoo this week! It’s no surprise that you’re interested in sparkly searches as it’s almost time to bust out the tinsel and your flashy New Years Eve dress. But this year you’re getting creative with your uses of glitter — searches for [glitter boots for women], [glitter eyeshadow] and [ruby red glitter lipstick] are all spiking this week. You’re also bringing the sparkle into your home as [glittery fabric], [how to get glitter to stick to cinnamon ornaments], [how to make glitter spray for fresh cut flowers] and [how to glitter candles] are also buzzing. Other top glitter searches over the past month include: [britney spears glitter bodysuit], [glitter putty], [glitter tattoo kit] and [glitter duct tape].
What’s one toy that never seems to go out of style? Legos! This month you’re searching for the classic toy just in time for the holiday season, with [legos] spiking by 59% on Yahoo. Who are the legomaniacs out there? Over the last month, 63% of the searches for [legos] came from women. LA, New York, Chicago and Nashville, you’re the top searching cities.
With hundreds of different types of Legos out there, [lego marvel super heroes] are causing the most buzz this month, spiking by 395%. Other Lego varieties ranked in order of highest search volume are [star wars lego], [lego marvel superheroes], [batman lego], [lego minecraft] and [lego indiana jones].
It’s game time! Sony released the Playstation 4 on Friday and Microsoft will release the Xbox One this week – which are you more excited about for the upcoming holiday season? Looks like you’re heavily debating which system is better as searches for [ps4 vs xbox one] are spiking 200% this month on Yahoo. Over the last 30 days, [playstation 4] and [xbox one] are neck and neck in your searches, with a slight edge for [xbox one]. So which one do you ladies prefer? Thirty-one percent of searches for [playstation 4] come from women whereas they only make up 25% of the searches for [xbox one].
Overall, it seems like you’re more eager for the Xbox One as [preorder xbox one] spiked 16380% on Yahoo this month! But let’s not forget about Nintendo… or have we already? Searches for [Nintendo 3ds] have been searched about 12 times less than the other two systems.
Which one will you choose?!
Today we celebrate America Recycles Day, and Yahoo users all over the US are taking to the web to educate themselves about the importance of recycling. This month, you’re searching for the proper way to recycle electronics, as searches for [where to recycle electronics], [recycle cell phones], [how to recycle computer boards], [recycle ink cartridges], and [where to recycle batteries] are surging on Yahoo. Searches for [recycle bin] and [recycle] are also spiking this month.
Use today as your excuse to recycle those old electronics!